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Why BlackBerry can’t afford to delay BBM for iOS and Android any longer

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BlackBerry Messenger iOS Android Analysis
The private beta of BlackBerry Messenger for iOS and Android is starting to trickle out to testers. BBM cannot debut soon enough as several leading cross-platform messaging apps have gone on a massive growth rampage in recent months. WeChat rocketed from the No. 76 free iPhone app in South Africa at the end of June to the No. 1 app in a week. It has since remained the most downloaded app in South Africa, which just happens to be BlackBerry's linchpin market in the continent. In another old BlackBerry boom market, Brazil, WeChat exploded from the No. 1000 most downloaded app to the No. 1 spot in two weeks.

 

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