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Sony slashes PS Vita pricing in Japan ahead of PlayStation 4 unveiling


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PS Vita Sale
As Sony's (SNE) struggles continue in the portable gaming market, the consumer electronics giant announced on Monday that it will slash the price of its PlayStation Vita console in Japan. Beginning late next week, both the Wi-Fi-only and 3G-connected versions of the Vita will drop to 19,980 yen including taxes, or $215.42 USD at Monday's exchange rate. The Wi-Fi model currently costs 24,980 yen ($269.33 USD) and the 3G model is priced at 29,980 yen ($323.24 USD) until February 28th when the price drops take effect. Sony hasn't said anything about cutting the cost of the portable console outside of Japan, but it may make some announcements during its PlayStation 4 event on Wednesday. The company's full press release follows below.

 

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