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Amazon and Apple found to be top destinations for mobile shoppers


Corey

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Amazon Apple Mobile Satisfaction Index
A new customer satisfaction survey from analytics firm ForeSee has ranked Amazon (AMZN) as the top destination for shoppers who used their mobile devices to browse for gifts. According to the survey, the online retail giant scored 85 points out of a possible 100, ranking it ahead of every other company. Apple (AAPL) tied with shopping network QVC for second place with a score of 83, while NewEgg and Victoria's Secret rounded out the top five with a score of 80 points. The firm found that consumer satisfaction with the mobile retail experience is improving as a whole, climbing two points in 2012 for an overall score of 78 points.

 

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