Corey Posted November 9, 2012 Posted November 9, 2012 Is Apple’s (AAPL) innovation really sputtering? Not according to a survey of corporate executives conducted by the consulting firm Booz & Co. that has ranked Apple as the world’s most innovative company for the third year in a row. What’s more, Booz says that Apple “didn’t just top the rankings” this year but actually “increased its lead substantially” as a whopping 70% of survey respondents ranked it as one of the three most innovative companies in the world. For comparison, consider that runner-up Google (GOOG) was ranked in the top three by just 43% of respondents while third-place finisher 3M was ranked in the top three by 15% of respondents. Booz notes that Apple has achieved this level of innovation despite spending comparatively less on R&D than most of its competitors, including Google and Microsoft (MSFT). View the full article Quote
Recommended Posts
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.